Sunday 25 July 2010

Bicycle Ad

From 1915, this advertisement is for Fongers, one of the first bicycle manufacturers from the Netherlands. Established in 1900, Fongers set themselves apart from other European companies with technologically advanced bicycles, becoming the official supplier to the Dutch Army and other administrative services. 


The poster, designed by F.G. Schlette, illustrates the "spirit of Fongers as a cutting edge tool in military mobility". The inscription at the bottom reads: "Currently only used by our military". Additional information on the company can be found Here.


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