Deco-Metro

This poster was designed by American artist Edward McKnight Kauffer, and published by the Underground Electric Railway Company of London in 1931. The design demonstrates the importance and impact of electric rail travel in the 1930s urban settings. The image unites "man and machine as the powerful driving forces behind London's Underground".

Well under the influence of the typographical styles by the Bauhaus School, Kauffer achieved contemporary developments in art and design. As many of the posters/ads of the 1920s and 30s, this design suggests the influence of Futurism and the heavily predominant Art Deco of that era. Text reads: "Power- The Nerve Centre of Londons Underground."

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Bicycle Ad

From 1915, this advertisement is for Fongers, one of the first bicycle manufacturers from the Netherlands. Established in 1900, Fongers set themselves apart from other European companies with technologically advanced bicycles, becoming the official supplier to the Dutch Army and other administrative services. 

The poster, designed by F.G. Schlette, illustrates the "spirit of Fongers as a cutting edge tool in military mobility". The inscription at the bottom reads: "Currently only used by our military". Additional information on the company can be found Here.

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